444pk Privacy Policy

01 Who We Are

444pk operates the gaming platform available at 444pk.win, offering sports betting, casino games, live casino, bingo, and related entertainment services to adult players in Pakistan. Throughout this Privacy Policy, "444pk", "we", "us", and "our" refer to the platform operator responsible for your data.

This Privacy Policy applies to all personal data we collect and process in connection with your use of the 444pk platform — including when you register an account, make a deposit, place a bet, play a casino game, use the 444pk mobile app, or contact our support team. It applies regardless of whether you access the platform via a web browser on your phone or computer, or through the dedicated 444pk Android or iPhone app.

By registering an account on 444pk, you acknowledge that you have read this Privacy Policy and understand how your personal data is collected and used. This policy should be read alongside the Terms and Conditions.

02 Data We Collect

The personal data we collect falls into a few clear categories. We only collect what is necessary for the purposes described in this policy — we do not collect data for the sake of it.

Registration & Account Data

When you create a 444pk account, we collect the information you provide during sign-up. This includes your full name, date of birth, CNIC number (or other government-issued ID details used for identity verification), email address, phone number, and the username and password you choose for your account.

Identity Verification Data

We may ask you to verify your identity at registration or at a later point. This can involve submitting a copy of your CNIC, a photograph, or other documentation to confirm that the account belongs to you and that you meet the minimum age requirement. This data is used solely for verification purposes.

Payment & Transaction Data

When you make a deposit or request a withdrawal, we collect the information necessary to process that transaction. This includes your selected payment method (such as JazzCash, Easypaisa, Raast, bank account details, or card information), transaction amounts in PKR, and transaction timestamps. See Section 4 for more detail on how payment data is handled.

Platform Activity Data

We collect data about how you use the platform — including which games you play, which sports betting markets you access, your betting history, session duration, and which device and browser or app version you are using. This data helps us operate and improve the platform.

Device & Technical Data

When you access 444pk, our systems automatically collect certain technical information including your IP address, device type, operating system, browser type, and general location (city or region level, derived from IP address). This data is used for security monitoring, fraud prevention, and platform optimisation.

Support Communications

If you contact the 444pk support team by any channel, we collect and retain the content of those communications along with any personal information you provide within them. This helps us resolve issues and improve support quality.

03 How We Use Your Data

The personal data we collect is used for specific, legitimate purposes related to operating the 444pk platform. The table below sets out the main uses and the basis for each:

We do not use your personal data to send unsolicited marketing communications without your consent. If you have opted in to receive promotional emails or messages from 444pk, you can withdraw that consent at any time by contacting support.

04 Payment Data & PKR Transactions

All financial transactions on 444pk are conducted in Pakistani Rupees (PKR). When you make a deposit or withdrawal using JazzCash, Easypaisa, Raast, a bank transfer, or a debit or credit card, your payment data passes through the infrastructure of the relevant payment provider.

What we do retain on our systems includes:

• The payment method type used for each transaction (e.g., JazzCash, Easypaisa, bank transfer).
• Transaction amounts in PKR, dates, and transaction reference numbers.
• The account name or identifier associated with the payment method, where provided by the payment processor as part of verification.

This transaction data is retained for the period set out in Section 7 and is used for account management, withdrawal processing, dispute resolution, and fraud prevention purposes. Deposits must be made from payment methods registered in your own name — third-party funding is not permitted and will trigger a review under our fraud prevention procedures.

05 Cookies & Tracking Technologies

444pk uses cookies and similar technologies to make the platform work correctly and to understand how players use it. A cookie is a small text file stored on your device when you visit a website or use an app. We use the following types:

• Essential cookies: These are required for the platform to function. They handle things like keeping you logged in during a session and remembering your preferences. You cannot opt out of essential cookies without affecting how the platform works.
• Analytics cookies: These help us understand which parts of the platform are most used, how long players stay in sessions, and where technical issues occur. The data collected is aggregated and does not identify individual players by name.
• Security cookies: These help us detect and prevent fraudulent activity, including identifying suspicious login patterns or unusual device behaviour.

We do not use advertising tracking cookies to serve third-party ads on the 444pk platform. The cookies we use are limited to those necessary for operating and improving the platform itself.

Most browsers allow you to manage cookies through your browser settings. Disabling certain cookies may affect your experience on the platform — in particular, disabling essential cookies may prevent you from staying logged in or accessing certain features.

06 Data Sharing & Third Parties

444pk does not sell your personal data to third parties. We share your data only where it is necessary to operate the platform or where we are required to do so. The categories of third parties we share data with are:

• Payment processors: JazzCash, Easypaisa, Raast, banking partners, and card processing providers receive transaction data as required to process your deposits and withdrawals. Each provider operates under its own privacy and security standards.
• Identity verification providers: Where we use third-party services to verify player identity or check age, the necessary document data is shared with those services under data processing agreements.
• Technology and infrastructure providers: Our platform runs on third-party hosting and software infrastructure. These providers process data on our behalf under strict contractual terms and are not permitted to use your data for their own purposes.
• Fraud prevention and security services: We use specialised security services to monitor for suspicious activity. These services may process device and activity data to identify and flag potential fraud.
• Legal and regulatory requirements: We may disclose personal data if required to do so by law, court order, or other legal process. We will always aim to notify you of such a disclosure unless we are legally prohibited from doing so.

07 Data Retention

We keep your personal data for as long as necessary to fulfil the purposes for which it was collected, and for as long as required to meet legal obligations. The general retention periods we apply are:

• Active accounts: Personal and account data is retained for as long as your account remains active on the 444pk platform.
• Closed accounts: Following account closure — whether requested by you or initiated by 444pk — we retain your data for a minimum of five years. This period covers our obligations in relation to fraud prevention, financial record-keeping, and the resolution of any disputes that may arise after closure.
• Transaction records: Financial transaction records, including deposit and withdrawal history in PKR, are retained for a minimum of five years from the date of each transaction.
• Identity verification documents: Copies of identity documents such as CNIC scans are retained for the duration of the account and for a minimum period thereafter in line with standard verification record-keeping requirements.
• Support communications: Records of support interactions are retained for a minimum of two years from the date of the interaction.

Once the applicable retention period has passed and there is no longer a legitimate reason to keep the data, it is securely deleted or anonymised.

08 How We Protect Your Data

444pk takes data security seriously. We implement a range of technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse. These measures include:

• Encryption of data in transit using TLS (Transport Layer Security) across all connections to the platform, whether accessed via browser or the 444pk mobile app.
• Encryption of sensitive data at rest within our systems, including identity verification data and financial records.
• Access controls that limit who within the 444pk operation can access personal data, based on their role and the minimum access necessary to carry out their work.
• Regular security reviews and monitoring for suspicious access patterns or potential breaches.
• Two-factor authentication options for player accounts to provide an additional layer of protection beyond username and password.

While we take all reasonable steps to protect your data, no online platform can guarantee absolute security. You also play a role in keeping your account secure — use a strong, unique password, do not share your login credentials with anyone, and contact support immediately if you suspect your account has been compromised.

09 Your Rights Over Your Data

As a 444pk player, you have certain rights in relation to the personal data we hold about you. These rights can be exercised by contacting the 444pk support team. We will respond to all valid requests within a reasonable timeframe.

Your rights include:

• Right to access: You can request a copy of the personal data we hold about you. We will provide this in a clear, readable format.
• Right to correction: If any of the personal data we hold about you is inaccurate or incomplete, you can ask us to correct or update it.
• Right to deletion: You can ask us to delete your personal data. This right is subject to certain limitations — for example, we are required to retain transaction records and verification data for minimum periods as described in Section 7. Where deletion is not immediately possible due to these obligations, we will explain what can be deleted and when.
• Right to withdraw consent: Where we process your data on the basis of your consent (such as for marketing communications), you can withdraw that consent at any time without affecting the lawfulness of processing that occurred before the withdrawal.
• Right to object: You can object to processing of your data where it is based on legitimate interests, for example in relation to direct marketing or certain analytics uses.

To exercise any of these rights, contact the 444pk support team through your account dashboard or the support contact available on the platform. We will ask you to verify your identity before processing any data-related request to ensure your data is not disclosed or altered at the request of an unauthorised party.

10 Children & Underage Players

444pk is strictly an adult platform. We do not knowingly collect or process personal data from individuals under the age of 18. Registration on the platform requires players to confirm they are 18 or over, and identity verification procedures are in place to check this where required.

If we become aware that a player under 18 has registered an account or that personal data of a minor has been collected, we will close the relevant account, delete the associated personal data, and return any real-money balance to the payment method used for deposit after completing any required checks.

If you are a parent or guardian and believe that a minor in your care has registered on the 444pk platform, please contact support immediately so the matter can be resolved promptly.

11 Updates to This Privacy Policy

444pk may update this Privacy Policy from time to time to reflect changes in how the platform operates, changes in applicable legal requirements, or improvements in our data practices. When material changes are made, we will notify registered players via email or an in-platform notification before the changes take effect.

The updated policy will be published on this page with a revised effective date at the top. Continued use of the 444pk platform after the effective date of any updated Privacy Policy constitutes acceptance of the changes. We recommend checking this page periodically, especially after receiving any update notification from us.

If you disagree with any changes to this policy, you should stop using the platform and contact support to discuss closing your account and withdrawing any balance.

12 Contact Us

If you have any questions, concerns, or requests in relation to this Privacy Policy or the way your personal data is handled, please get in touch with the 444pk support team. Support is available 24 hours a day, 7 days a week.

You can reach support through the help centre within your account dashboard on the platform. When contacting us about a data-related matter, please include your registered account username or email address so we can locate your records and respond efficiently.

For general platform questions, account queries, or responsible gaming concerns, the FAQ page and Responsible Gaming page also contain useful information.